Title:Иновационен подход при внедряване на високо технологичен продукт - PET приформи в условията на преход към пазарна икономика
Author:Данчева, Десислава Петкова; Dantcheva, Dessislava Petkova; Танева, Невяна Пандова; Taneva, Neviana NevianaDate:1995Abstract:Under the conditions of the transition in our country, the innovations are of great importance. The efficiently used unconventional marketing approaches and the provision of high competitive for the product, whose production does not exist in the country, are taken as basis for the present elaboration. Particularly attention is paid to the ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Изследване на възможностите за разширяване приложението на TS и SA методите в мениджмънта
Author:Касянова, Александра Страхилова; Kassianova, Alexandra Strahilova; Стоименова, Мая Методиева; Stoimenova, Maya Metodieva; Танева, Невяна Пандова; Taneva, Nevayna PandovaDate:1995Abstract:The possibilities for improvements the quality of the computer program given in advance are researched. They are solving the problems, connected with scheduling of personnel in a hospital. The limit conditions are given in advance. The highest speed of the process of making decisions is succeeded. The results are better than found so far.Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Комплексна оценка на стратегически решения
Author:Ганчев, Панайот Асенов; Gantchev, Panayot Asenov; Велев, Светослав Димков; Velev, Svetoslav DimkovDate:1995Abstract:This work suggests one possible joint (complex) solution of the following two problems at setting corporate strategy (CS) of the little and medium firms:
1. Using of contradictory expert estimates, affecting quantitive, others qualitative charac-teristics of the business at setting CS.
2. Using of most detailed mod ells of the future ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Управленският процес
Author:Ганчев, Панайот Асенов; Gantchev, Panayot AsenovDate:1995Abstract:The managing process is interrelated series of activities of managing personnel, changing the state of internal environment of the business organization. They are orientated towards its objectives. The managing process integrates three levels of activities: functional, technological and working. There mutual improvement leads to one efficient ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Икономическо значение на маркетинг комуникациите на фирмата
Author:Велев, Младен Стефанов; Velev, Mladen StefanovDate:1995Abstract:In this work a attempt for systematization of the main directions in which the economic importance of the marketing communications of the firm appears is made. The relations between the communication results of tools as advertising, public relations, publicity, personnel selling etc. with financial results of the firms are considered.Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Инвестиция ли са маркетинг комуникациите?
Author:Велев, Младен Стефанов; Velev, Mladen StefanovDate:1995Abstract:In the economic practice the expenses of the firms for marketing communications are considered as current expenses. In the same time there are many reasons for their acceptance as investment expenses. In this work a attempt for underlying the idea that the firm's expenses for marketing communications are an investment is made. Many special ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Трудова етика и потребителска култура в условията на икономика в преход
Author:Сотирова, Даниела Василева; Sotirova, Daniela VasilevaDate:1995Abstract:In this paper the concepts of work ethic, protestant work ethic, consumer culture and ethic of wealth are analysed in the light of their historical modification under modern and postmodern conditions. Pressing debates in new research fields as business ethics, economic anthropology and economic psychology are generalized.Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Приложение на диагностичния анализ при разработване на бизнес-план
Author:Дончев, Димитър Лозанов; Dontchev, Dimitar LozanovDate:1995Abstract:The opportunity for using the diagnostic analysis of production systems is ob¬served in the paper. The goals and the steps of the analysis are defined and the main directions and parameters that character the status the subject are also observed. The procedure of the diagnostic analysis is dealt with also.Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Определяне на икономическия срок на годност на дълготрайни активи
Author:Димитров, Йордан Стоянов; Dimitrov, Jordan StoyanovDate:1995Abstract:The main goal of this article is to find out a possibilities of minimum expense and time needed economical life of fixed assets to be defined.
The approach used here is based on expert assessment and has been used successfullyLibrary:
TECHNICAL UNIVERSITY - SOFIA
Title:Икономическа оценка на тактически инвестиционни решения
Author:Димитров, Йордан Стоянов; Dimitrov, Jordan StoyanovDate:1995Abstract:The goal of this article is to show possibilities to use new approaches to short¬term investment decisions.
The approach is practically experimented in case with economical assessment of short¬term advertising project.Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Организация на производството и създаването и функционирането на конкурентоспособно предприятие
Author:Калигорова, Мая Христова; Kaligorova, Maja HristovaDate:1995Abstract:With the establishment and functioning of a competitive company, ther has to be a contemporary conditions-releated organisation not only of the produktion processes, but also of the whole structure of the company.
Analysis shows that an effective production is result of the availability of a relevant organization. The availability of all ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Инженерен подход в мениджмънта
Author:Алвасов, Божидар Симеонов; Alvasov, Bojidar Simeonov Т; Лефтерова, Татяна Кирилова; Lefterowa, Tatiana KirilovaDate:1995Abstract:Created in the 20 s in the USA Industrial Engineering that has reached a qualitative new development nowadays by applying the systematic approach, has become an independent scientific and practical field. Its basic problem is the purposeful projecting of elaborate systems of people and other kind of resources.Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Място на персоналния отдел във фирменото управление
Author:Колчагова, Борислава Цветкова; Kolchagova, Borislava Tsvetkova; Гераскова, Олга Димитрова; Geraskova, Olga DimitrovaDate:1995Abstract:The role of the human factor in the business increased in the last decades. As a result the function of human resource management has been essentially developed. According to that the importance of the personnel departments has been grown which led to changes in the organisational structures. The interconnections of the personnel department ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Проблеми и подходи при управление на персонала в променяща се среда
Author:Колчагова, Борислава Цветкова; Kolchagova, Borislava TsvetkovaDate:1995Abstract:The functioning of the organizations in the market economy depends on the abilities of management to direct their behaviour according to the changes in the environment. At the transition to a market economy it is characterized with a considerable instability and uncertainty. There is a very unfavourable combination of different factors which ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:The influence of some kinetic factors in the forming of molybdate conversion coating on zinc
Author:Aroyo, Mois; Аройо, Моис; Tsonev, Nikola Ivanov; Цонев, Никола И.Date:1995Abstract:The mechanism of the molybdate conversion coating application on zinc surface is studied by means of a profdographic measurements. It is assumed that the surface micro¬profile of the applied conversion coating is a result of the ratio of the rates of the two processes of opposite actions and directions: the anodic, causing the surface ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Нова инициираща система за втвърдяване на ненаситени полиестерни смоли
Author:Раденков, Филип Димитров; Radenkov, Philip Dimitrov; Кюланов, Петър Цветанов; Kulanov, Peter TsvetanovDate:1995Abstract:The well-known radical mechanism is used for curing the unsaturated polyester resins. Their initiation is carried iut by redox system containing organic peroxides, organometallic compounds and tertiary aromatic amines. Such initiating system is very sensitive to low temperature, high humidity or elevated inhibitor concentration. This factors ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Adhesion aspects in metallized tissues of polyethyleneterephtalate
Author:Dobreva, Ekaterina Dimitrova; Добрева, Екатерина Димитрова; Lirkov, Alexander Lubomirov; Лирков, Александър Любомиров; Petrov, Christo Bogomilov; Петров, Христо БогомиловDate:1995Abstract:The thickness of electroless nickel or copper coating deposited on a textile made of polyethyleneterephalate as well as their adhesion and specific electrical resistance have been investigated with regard to their dependence on the etching conditions in alkaline medium and on the duration of the electroless metalization process.Library:
TECHNICAL UNIVERSITY - SOFIA
Title:The de broglie’s waves and the classical trajectories of bodies
Author:Nicolaeva, Zdravka Veselinowa; Николаева, Здравка ВеселиноваDate:1995Abstract:In this paper is treated the classical problem of horizontally thgrown body’s motion. The Stvdinger’s idea that the de Broglie’s respective -wave must refract in the Earth’s conservative gravitational field, is used. Then we get the wellknown result of the trajectory (parabola). Such theoretical conclusions are a matter of principle and ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Измерване на гравитационни вълни II.
Author:Вълков, Лазар Марков; Valkov, Lazar Markov; Марков, Марко Николов; Marcov, Marco NikolovDate:1995Abstract:There is a complete harmony between Planck S axiomatic method setted in the natural measurement system and the charge-mass method (CMM). As a result one obtained new Plancks ’ gravity quantities, namely supergravitational force and supergravitational acceleration which determine universe’s dynamics. We established that the second constant ...Library:
TECHNICAL UNIVERSITY - SOFIA
Title:Измерване на гравитационни вълни I.
Author:Вълков, Лазар Марков; Valkov, Lazar Markov; Марков, Марко Николов; Marcov, Marco NikolovDate:1995Abstract:The charge-mass method (CMM) proved to be more compregensible and more effective for indirect measuring of the characteristc gravitational parameters of the bodies than Einstein ’s dynamic-accelerating and Making’s thermic ones. CMM is in perfect harmony with Planck’s axiomatic method seted in his natural measurement system.Library: