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Authors:
Томова, Биляна Иванова; Tomova, Biliana Ivanova
Title:
Маркетинг в железопътния транспорт
Other Titles:
Market research into the railway transport
Date of Issue:
1995
Is Part of:
Proceedings of the Technical University – Sofia, 48(5), 1995, pp. 405-410
Publisher:
Технически университет - София
Identifiers:
0374-342X [issn]
Type:
Article
Language:
bul
Subject:
маркетинг; железопътен транспорт; пътническите жп превози
Abstract:
The lecture analyzes results from the first (classical) market research in Bulgarian State Railway. It shows some special features of railway market and holds out the possible research prospekts
Description:
Библиогр., с. 410.